The Esports industry growth over the past decade is simply spectacular. While the headlines are all about cash prize records for tournaments winners, the ecosystem on its own experienced immense success. Brands who believed early in Esports…
https://eventanalytics.tech/wp-content/uploads/2019/09/event-analytics-esports-brands-roi.jpg10801920Timhttps://eventanalytics.tech/wp-content/uploads/2019/01/top-logo-small-transparent.pngTim2019-09-09 22:29:452019-10-30 18:29:02How Esports brands leverage analytics at showsLouis Reed
There are many reasons why people don't stay at your booth. The lack of engagement by visitors is a marketeer's worse nightmare. Everyone want visitors to have a great experience at their activities. Express interest in your products or activity.
https://eventanalytics.tech/wp-content/uploads/2019/08/event-analytics-reason-visitor-stay-booth.jpg10801920Timhttps://eventanalytics.tech/wp-content/uploads/2019/01/top-logo-small-transparent.pngTim2019-08-06 14:26:392019-08-07 14:23:423 reasons why people don’t stay at your boothchristian wiediger
There is absolutely no doubt that social media is part of our lives. Each network is a bit different, and, as time passes, network-specific demographic reach becomes more clear.
Today, if you are a brand or an agency, it makes sense to combine…
https://eventanalytics.tech/wp-content/uploads/2019/07/event-analytics-social-media-event-campaign.jpg10801920Timhttps://eventanalytics.tech/wp-content/uploads/2019/01/top-logo-small-transparent.pngTim2019-07-30 13:32:292019-09-19 18:52:30Reach young audiences at events with social media
Finding the perfect staff to hire for brand activations is a challenge. Actually, staffing in general is the greatest challenge our clients face. Why? Multiple reasons, here are some to name a few:
Manpower quantity vary (5, 10, 50, sometimes…
https://eventanalytics.tech/wp-content/uploads/2019/07/event-analytics-event-staff.jpg10801920Timhttps://eventanalytics.tech/wp-content/uploads/2019/01/top-logo-small-transparent.pngTim2019-07-18 20:58:462019-07-22 19:47:04Where to find event staff for your brand activationsRuthson Zimmerman
From inception, we aimed to be a firm not bound to a specific analytics technology. Instead of developing our own technology, we focused on service and consultancy to help event managers and agencies gain insights and uncover the true value…
https://eventanalytics.tech/wp-content/uploads/2019/07/event-analytics-technology-metrics-roi.jpg10801920Timhttps://eventanalytics.tech/wp-content/uploads/2019/01/top-logo-small-transparent.pngTim2019-07-09 16:32:122019-07-09 17:18:40Best Event Analytics technology we use in 2019Ian Schneider
There is no value without insight. Many businesses make the mistake of measuring for the sake of measuring. They chase endless vanity metrics - always better, always greater. Then, when earning calls come, these numbers lose their power. And…
https://eventanalytics.tech/wp-content/uploads/2019/07/event-analytics-business-insight-value.jpg10801920Timhttps://eventanalytics.tech/wp-content/uploads/2019/01/top-logo-small-transparent.pngTim2019-07-03 21:57:132019-07-04 08:21:19How event analytics generates value for your business
With the rise of experiential marketing, outdoor activations on the streets, in malls and festivals is at an all time high. Consumer shift of purchasing habits to online created a huge opportunity for brands to take over spaces and deliver meaningful…
https://eventanalytics.tech/wp-content/uploads/2019/06/event-analytics-experiential-marketing.jpg10801920Timhttps://eventanalytics.tech/wp-content/uploads/2019/01/top-logo-small-transparent.pngTim2019-06-19 17:47:312019-06-19 17:51:59Brand activations, experiential marketing metrics that matterEvent Analytics
Using digital badge scanners (or lead scanners) to count visitors is a very bad idea. In fact, it should be banned.
Introduced progressively throughout the past decade, scanners using NFC, QRCode or RFID technology are now part of the event…
https://eventanalytics.tech/wp-content/uploads/2019/06/event-analytics-roi-lead-scanners.png10801920Timhttps://eventanalytics.tech/wp-content/uploads/2019/01/top-logo-small-transparent.pngTim2019-06-10 21:45:202019-06-10 21:50:04Don’t use lead scanners to count visitorsjose-carbajal
A large segment of marketing budgets nowadays is dedicated to influencers. Social media influencers are primarily online celebrities known for their reach within particular online communities. Their net worth is evaluated on the basis of Twitter…
https://eventanalytics.tech/wp-content/uploads/2019/05/event-analytics-influencer.jpg10801920Timhttps://eventanalytics.tech/wp-content/uploads/2019/01/top-logo-small-transparent.pngTim2019-05-21 17:57:532019-05-21 20:51:41Paying influencers on your trade show booth? Make it count!
Fortune 500 tech company Asus is known to use data for decision making. With Event Analytics the brand can now precisely measure individual product engagement on major trade shows.
https://eventanalytics.tech/wp-content/uploads/2019/09/event-analytics-asus-case-study.jpg10801920Timhttps://eventanalytics.tech/wp-content/uploads/2019/01/top-logo-small-transparent.pngTim2019-09-23 16:09:322020-01-31 17:16:58Measure product engagement at a trade show
Fortune 500 companies trust us to deliver accurate event footfall analytics and event ROI measurements. We help them evaluate the impact of marketing activities and maximise the value proposition made to their customers.
Our event experts advise our clients on precise actions to drive value from our insights.
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