Tag Archive for: performance

Esports event show roiFlorian Olivo

How Esports brands leverage analytics at shows

The Esports industry growth over the past decade is simply spectacular. While the headlines are all about cash prize records for tournaments winners, the ecosystem on its own experienced immense success. Brands who believed early in Esports…
event-analytics-reason-visitor-stay-boothLouis Reed

3 reasons why people don’t stay at your booth

There are many reasons why people don't stay at your booth. The lack of engagement by visitors is a marketeer's worse nightmare. Everyone want visitors to have a great experience at their activities. Express interest in your products or activity. In…

Tag Archive for: performance

BDC measures ROMI with Event analyticsSyed Ahmed

Measure return on marketing investment (ROMI)

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BDC (Business Development Bank of Canada) asked Event Analytics to help them measure and evaluate ROMI (the Return On Marketing Investment) of their presence at the Collision show.